Search Engine Marketing & Google Ads

Paid search that pays back — Google Ads and Bing Ads campaigns engineered for measurable ROI.

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Paid search is the fastest way to put your business in front of buyers actively searching for what you offer. Done right, every rupee spent brings back more in revenue. Done wrong, budgets vanish into irrelevant clicks. Our job is to make sure it's the former.

What's Included

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Google Search Ads

Keyword targeting, ad copy A/B testing, quality-score optimisation and bid management focused on conversions, not clicks.

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Display & Video Ads

Banner ads across the Google Display Network and YouTube pre-rolls for awareness, retargeting and top-of-funnel demand.

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Google Shopping

Merchant Center setup, product feed optimisation and Shopping campaigns for e-commerce — where the intent-to-buy is highest.

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Remarketing

Bring back visitors who didn't convert the first time. Segmented audiences, custom creative and dynamic remarketing for e-commerce.

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Conversion Tracking

GA4, Google Ads and server-side conversion tracking set up correctly — so you know exactly which keyword drove which sale.

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Landing Page Optimisation

The ad is only half the job. We audit and often rebuild your landing pages for load speed, clarity and conversion.

Search Engine Marketing services by Duniya Ads in Madurai

Why Duniya Ads for SEM?

You have plenty of agencies to choose from. Here's what makes working with us different:

✓Certified Google Ads managers, not junior interns learning on your budget
✓Weekly optimisation with monthly strategic review
✓Clear separation of ad spend and management fee — no hidden markups
✓Aggressive negative-keyword hygiene so you don't pay for irrelevant clicks

Discuss Your Project

Frequently Asked Questions

What is the minimum ad spend to start?

For local Search campaigns, ₹10,000/month ad spend gives meaningful signal. Below that, there's not enough data to optimise. Our management fee is separate and scaled to spend.

How soon will I see leads?

Search Ads can deliver leads on day one of a live campaign — that's the advantage over SEO. First 2–4 weeks are optimisation; steady performance usually settles by week 6.

Do you handle the ad spend or do I pay Google directly?

You pay Google directly from your card — this gives you full visibility and control of spend. We manage the campaigns and charge a separate management fee.

Can you run ads on Facebook and Instagram too?

Yes — see our Social Media Marketing service for Meta Ads. Many clients run both together.

Will you write the ad copy?

Yes. Ad copy, headlines, descriptions and creative variations are part of the service. You approve everything before it goes live.

Can you rescue a bad campaign someone else set up?

Yes — we do free Google Ads audits for prospective clients. Usually there's quick wins: negative keywords, quality score, targeting mistakes, wasted spend.

Ready to Get Started?

Book a free 20-minute consultation. We'll audit your current setup and share what we'd do first.

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